January 01, 2012
ABA Journal: Force for Good: Public Counsel Law Center's New App Connects Lawyers, ClientsABA Journal |
The American Bar Assn. Journal writes about Public Counsel's new smartphone app, Force for Good, which lets users refer cases, and allows volunteer lawyers to take a case and provide updates:
Apps have become an increasingly common marketing technique for law firms, so why not use one to create direct lines of communication between lawyers, clients and potential clients? ...
"We are constantly looking for the experience of other volunteers so we can serve them better," says Hernan Vera, Public Counsel president and chief executive officer. "What better way to give people a way to connect with us and give us information on people who we can help and at the same time keep in touch with our existing volunteers?"